Jobs in Phoenix AZ

Marketing jobs in the Phoenix area remain highly competitive, given the vast pool of talent drawing from professionals and recent college graduates. With recent economic shifts, the marketing and public relations job marketing has gotten even more competitive in the region. As a result, it’s important to specialize in a particular area of marketing in order to put yourself in the best possible situation for further employment.

Areas of growth include technical and analytical marketing, including search engine and web-based campaign manager, as well as individuals specializing in international and bi-lingual advertising. By focusing on skills related to areas of growth, such as the Hispanic and developing markets, you are more likely to be attractive to potential employers. As the economy tightens, managers are looking for marketers to focus on measurement and results, so solid quantitative skills are a must in today’s market. willingness to travel and learn new skills is crucial to keeping up with a changing promotional environment, especially for growing companies.

While many marketing jobs don’t have formal requirements, experience with many computer tools, such as Excel and web analytics programs, is useful in obtaining career opportunities. You can get a step ahead by showing Phoenix employers that you’re certified in Google Adwords and have experience in various analytics tools.

Today’s marketing environment places a premium on networking and business development. As employers are receiving many applications for each job, University Alumni networks, volunteer opportunities and professional groups are a great chance to connect with like minded individuals to help with your long term career plans.